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Paris capital of fashion

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The city of Paris is often designated as fashion capital for its great influence in terms of fashion and broad heritage dedicated to the subject for over a century. It is in Paris that haute couture was born in the aftermath of the First World War and where Vogue magazine is declined in its French version. This first “golden age” of Parisian haute couture is dominated by couturiers with female counterparts owning very flourishing companies such as Jeanne Lanvin, Coco Chanel, or Elsa Schiaparelli. The “jersey” and “the little black dress” popularized by Gabrielle Chanel invade the world.

Paris Fashion

Coco Chanel’s “Little Black Dress”

After the Second World War, the city will regain its influence with the opening of the houses of Balmain and Carven. Buyers, media and clients of all nationalities reinvest in the French capital where Lucien Lelong continues to energetically promote haute couture thanks to the Théâtre de la Mode. The first bikini is launched in Paris. It is again the “golden age” of Parisian haute couture. February 1947 is a symbolic date with the opening of Christian Dior on Avenue Montaigne. The couturier has a great influence on the world the luxury and haute couture as he will literally “shake” the world of fashion. Following Dior, the collections of Balenciaga, Givenchy and Pierre Balmain will be a worldwide success. Over a hundred prestigious houses open in Paris and a long tradition of leather goods is launched.


Dior Avenue Montaigne

Today, Paris is considered a capital city in the world of fashion not only because of its prominent heritage and creativity role in the field of haute couture but mainly because it holds annual vibrating events of fashion with an international scale known as fashion weeks with the presence of major creators and notable businesses of the world of fashion. 

Fashion week - Paris

Paris Fashion Week Calendar 2018

Paris Fashion Week Men’s January 17 – 21, 2018
Paris: Haute Couture January 21 – 25, 2018
Paris Fashion Week Fall/Winter 2018 February 27 – March 6, 2018
Paris Fashion Week Men’s June 20 – 24, 2018
Paris: Haute Couture July 1 – 5, 2018
Paris Fashion Week Spring/Summer 2019 September 25 –October 3, 2018

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